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Post by account_disabled on Nov 23, 2023 8:16:18 GMT
URL to an address different from the one typed into their browser or chosen from Google results. Essentially, a redirect automatically directs visitors and search engines to another web page without them realizing it. What is the redirect for? There are several situations in which it may be appropriate to think about using a redirect within your website . Redirects are mainly used if a page is moved or deleted so that those who access that URL will be redirected to a new page and will not end. up on a broken link (404 error page). Read also “ Broken links: what they Special Data are and how to fix them ” Correctly applying redirects is therefore important first of all to guarantee a good and uninterrupted navigation flow for the end user and it is also essential to maintain the positioning that your website has achieved in search engine results. With a redirect, in fact, search engines will update the new pages in their index and the links pointing to the old URL will be counted towards the ranking of the new URL. The various types of redirects There are various types of redirects , but the most used redirects are mainly two. 301 redirects This is a permanent redirect that takes users to a new URL permanently. The new web page should maintain the ranking characteristics accumulated over time by the page it replaces and Google should, over time, replace the old page in its index with the new URL. It is advisable to use this type of redirect when the page you are redirecting to is the final version you want to show
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